Lord Jamar Speaks on Sneaker Brand Beef Between Adidas and Puma

Not everyone knows that LeBron James’ mother had a close relationship with one of the reps over at adidas that nearly aided in closing a multi-million dollar deal between King James and the brand. In our exclusive with rapper Lord Jamar, we were able to put him up on game about the collapsed deal between adidas and James. In the midst of the discussion Jamar brought up the topic of sneaker brand rivalries and how two brands that started from the same family began to compete, which he seemed to be shocked over.

Check out Jamar’s reaction and response in the full video clip above.

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